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01/18/2018 / By Russel Davis

Consumer concern rising: Research shows consumers are willing to pay more for organic food

Consumers appeared to be more willing to spend additional dollars on organic food products, and value organic purity in making purchasing decisions, according to a study published in the Journal of Agrobiotechnology Management & Economics. A team of researchers at the Iowa State University enrolled 129 adults aged 18 to 65 years old as part of the study. The […]

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